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How to buy the perfect berries

January 8, 2014

Your fridge is looking empty and your cabinets are bare…Its due time for an adventure to the grocery store. So you toss your reusable grocery bags in the car and head to your local store. You stride to the entrance and venture into the world of produce. There you find a plethora of berries, a healthy sweet treat for anybody. You stand there bewildered at the colorful arrangement of strawberries, blueberries, blackberries and raspberries. Taking in the beauty you think to yourself “Where do I begin? How to I choose the perfect berry?” Lucky for you, we have a few tips for picking the perfect berry!


Look for a clean, dry berry that are plump, firm, and fully red. The caps should be green and fresh looking. Avoid bruised or wrinkled berries.



Choose ones that are plump, dent free and blue. You don’t want any red on your blueberries, as they do not continue to ripen after harvesting.



Choose a brightly colored, plump berry. Avoid ones with dents or bruises.



Look for color ranging from deep purple/black to deep blue/purple. They should be plump and firm to the touch, not wrinkled or dried out.



So next time you are navigating the fresh produce aisle, think of these tips to help with your purchases. Not only will you find the perfect berry but you will leave the grocery store feeling like a berry shopping pro!

Where will your next grocery adventure be? Check out the many locations that carry Naturipe Products – CLICK HERE